An idea popping out of my mind : what if we had to kill one of our characters to save the world ? I mean, it SHOULD happen at some point. It would be a real sacrifice, it could grant a bonus to the account (and not grant it if you don't want to kill your toon), and be a good reason to "raise" another character of the same class (and and allied race !) if we wanted to still play it ! Imagine the emotional implications ! To Fight, or Feed, a God of Death would be a good reason to do that.