Awesome work! Loving the way blizz is going atm in both shadowlands and overwatch (literally the only game i play on pc nowdays minus watch dogs).. Unlike most people i can seperate politics and the games industry and just facepalm anytime some snowflake screams for a boycott because their little feelings were hurt i.e the whole free hong kong garbage that i couldn't give a crap about 😂😂😂 here to play games only.. Time these countries step up and solve their own problems rather than expecting others to.. Then again i am australian.. Not from a war mongering country..
Video game companies are doing fantastic during the pandemic. That's why video game stocks are through the roof this year, so none of this is surprising in essence.It's worth noting that Blizzard is severely "underperforming" relative to the other segments of their business. King's pandemic-driven revenue increase is almost double that of Blizzard, and Activision's is in the stratosphere. Likewise, both Activision and King's operating margins are over 40% larger than Blizzard's in relative terms.The takeaway here being--as ridiculous as it may be--Blizzard may still get $%^& on in terms of resource allocation relative to the whole corporation as their least-performing segment. It's silly, but that's unfortunately how corporations work.For now they are likely safe during the upswing, but when numbers normalize and they have to constrain budgets again while not having any major releases other than Diablo 4 on the radar, Blizzard could be a big target.